Today, food accounts for approximately 25% of our individual climate footprint. At the same time, studies show that through increased knowledge, consumers can half their food related climate impact. So, how can we encourage more sustainable behavior among consumers? In a pilot project in 2019, Axfoundation supported online food retailer’s use of the economic nudge theory to guide customers towards climate-smart choices through a climate labelling at product level.

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Equine Sustainability

Equine sustainability is an earlier project supported by Axfoundation. In 2016 Axfoundation initiated a collaboration...

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